Professional Books for Entrepreneurship

 

LIBRARY and INFORMATION CENTER

LIST OF PROFESSIONAL BOOKS

BACHELOR OF SCIENCE IN ENTREPRENEURSHIP

As of February 17, 2021


FIRST YEAR - FIRST SEMESTER

ENTP 101 - Entrepreneurial Behavior

No.

Title of the Book

Author

Copyright

No. of Copies

1

Entrepreneurship: Starting an Enterprise Having an Innovation Mindset

Go, Josiah

2018

9

2

The Happy Entrepreneur

Roberto, Ardy

2018

5

3

Entrepreneurship

3G-Elearning

2018

1

4

Entrepreneurship

Areola, Eunice Moreth Q.

2017

5

5

Entrepreneurship: Starting and Operating A Small Business

Mariotti, Steve

2017

1

6

Entrepreneurial Development

Jemma Development Group

2017

1

7

Essentials of Entrepreneurship

3G-Elearning

2015

1

8

Entrepreneurship and Small Business Management

Medina, Roberto G.

2014

5

9

Entrepreneurship

Greene, Cynthia L.

2013

1

FIRST YEAR - SECOND SEMESTER

ENTP 102 - Opportunity Seeking

No.

Title of the Book

Author

Copyright

No. of Copies

1

Entrepreneurship: Starting an Enterprise Having an Innovation Mindset

Go, Josiah

2018

9

2

Entrepreneurship

3G-Elearning

2018

1

3

Entrepreneurship: Starting and Operating A Small Business

Mariotti, Steve

2017

1

4

Entrepreneurship

Areola, Eunice Moreth Q.

2017

5

5

Essentials of Entrepreneurship

3G-Elearning

2015

1

ENTP 103 - Human Resource Management

No.

Title of the Book

Author

Copyright

No. of Copies

1

Human Resource Management

Denise, Angelo

2019

5

2

Strategic Human Resource Management

Montoya, Rome Sherriff

2018

1

3

Introduction to Human Resource Management

Arroyo, Clara A. et.al…

2018

5

4

Compensation Administration

Montoya, Rome S. et.al…

2017

2

5

Theory and Practice of Human Resource Management (A Modular Approach)

Bueno, David Cababaro

2016

5

6

Human Resource Information System

Banaog, Francis B.

2016

8

7

Human Resource Forecasting and Planning

Flores, Francisco M.

2016

3

8

Training and Development

Flores, Marivic F. et.al…

2015

2

9

Recruitment and Selection

Saidali, Margarita L.

2015

3

10

Human Resource Management                          

Dessler, Gary

2020

eBook

11

Human Resource Management: Functions, Applications, and Skill Development                  

Lussier, robert N. & Hendon, John R.

2019

eBook

SECOND YEAR - FIRST SEMESTER

CBMEC 001 - Operations Management  (TQM)

No.

Title of the Book

Author

Copyright

No. of Copies

1

Total Quality Management

Evans, James R.

2018

2

2

Strategic Production and Operations Management

Montoya , Rome Sheriff G.

2017

4

3

Entrepreneurship: Starting and Operating A Small Business

Mariotti, Steve

2017

1

4

Principles of Operations Management

Miller

2017

1

5

Strategic Operations Management

Serrano, Angelita Ong C.

2016

5

6

Distribution Management

Rosenbloom, Best                                      

2016

2

7

Productivity and Quality Management

Serrano, Angelita Ong C.

2016

1

8

Supply Chain & Logistics Management

Robinson, Bruce

2016

1

9

Total Quality Management 9th Edtion

Evans, James R.

2015

1

10

Distributor Management : Winning Tools in Managing Distributors as Partners

Macasaet , Emilio III

2015

5

11

Business Organization Operations and Management

Morales, Jose A. et.al…

2014

5

12

Principles of Operations Management: Sustainability and Supply Chain Management       

Heizer, Jay, Render, Barry & Munson, Chuck

2017

eBook

13

Operations and Supply Chain Management          

Jacobs, J. Robert & Chase, richard B.

2018

eBook

ENTP 104 - Microeconomics

No.

Title of the Book

Author

Copyright

No. of Copies

1

Microeconomics Price Theory

Pagaduan, Martina

2017

1

2

Applied Economics

3G-Elearning

2017

1

3

Microeconomics: Theories and Applications

Marcelo, Danilo F.

2016

8

4

Microeconomics Simplified

Bato, Ma. Jesusa A.

2016

5

5

Microeconomics Simplified

Avila-Bato

2016

4

6

Introduction to Microeconomics

Montano, Vicente Salvador

2014

1

ENTP 105 - International Business & Trade

No.

Title of the Book

Author

Copyright

No. of Copies

1

Introduction to Global Business: Understanding the International Env't & Global Business Functions

Gaspar, Julian E.

2019

5

2

In Depth : A Guide to Successful Business Planning

Acierto , Marife-Agustin et.al…

2017

2

3

Capital Market

Mariano, Norma Dy. Lopez

2017

1

4

International Trade, Investment, and the Sustainable Development Goals: World Trade Forum                                                                     

Beverelli, Jurgen Kurtz & Raess, Damian

2020

eBook

5

International Business, Trade and Institutional Sustainability                                                         

Filho, Walter Leal, de Brito, Paulo B. & Frankenberger, Fernanda

2020

eBook

6

International Business and Trade: Theory, Practice, and Policy                                                  

Jonnard, Claude M.

2019

eBook

ENTP EL 1 - E-Commerce

No.

Title of the Book

Author

Copyright

No. of Copies

1

Hospitality E-marketing

3G E-learning

2017

2

2

E-commerce: Principles, Technologies and Business

Porter

2017

1

3

Building your Online Store with WordPress and eCommerce: Learn to Leverage the Critical Role E-commerce Plays in Today's Competitive Marketplace                                                               

Sims, Lisa

2018

eBook

4

Digital Business Strategies in Blockchain Ecosystems: Transformational Design and Future of Global Business                                                    

Hacioglu, Umit (editor)

2020

eBook

5

Digital Marketing Excellence: Planning, Optimizing and Integrating Online Marketing                               

Chaffey, Dave and Smith, PR

2017

eBook

6

Digital Business and E-commerce Management: Strategy, Implementation and Practice              

Chaffey, Dave

2015

eBook

ENTP ST 1 - Agribusiness

No.

Title of the Book

Author

Copyright

No. of Copies

1

Agricultural Entrepreneurship

Wafullah, Nekesah T.

2019

1

2

Organic Agriculture Production: Intermediate (In Compliance with NC II)

3G-Elearning

2019

1

3

Agricultural Mechanics

3G-Elearning

2019

1

4

Soilless Farming: The New Trend of Farming

Zachariah, Annie B.

2019

1

5

Environment & Agriculture System

Rami, Prabha

2018

1

6

Agriculture Ecology and Environment

3G-Elearning

2017

1

7

Agribusiness Management

Bernard, Freddie L. et.al

2016

4

8

Agricultural Economics and Agribusiness

Rodriguez

2016

1

9

English to Agribusiness and Agriculture

Matheson, Robin

2014

1

10

Agribusiness Fundamentals & Applications

Rickets, Cliff et.al

2013

3

11

Agribusiness: Principles of Management                    

Van Fleet, David D., Van Fleet, Ella W. & Sperich, George J.

2014

eBook

12

Agribusiness Management                                          

Barnard, Freddie et.al…

2012

eBook

SECOND YEAR - SECOND SEMESTER

CBMEC 002- Strategic Management

No.

Title of the Book

Author

Copyright

No. of Copies

1

Strategic Management: Concept and Cases

David, Fred

2017

5

2

Strategic Management: Text and cases

Dess , Gregory G. et.al…

2017

5

3

Strategic Management: Made Simple

Young, Felina C.

2015

2

4

Strategic Management

Pereda, Pedrito R.

2015

5

5

Strategic Management and Business Policy: Globalization, Innovation, and Sustainability         

Wheelen, Thomas L.

2017

eBook

6

Strategic Management: A Competitive Advantage Approach, Concepts and Cases                                

David, Fred R. & David Forest R.

2016

eBook

7

Strategic Management: A Competitive Advantage Approach, Concepts and Cases                                

David, Fred R. & David Forest R.

2016

eBook

8

Strategic Management: Concepts               

Rothaermel, Frank

2016

eBook

ENTP 106 - Pricing and Costing

No.

Title of the Book

Author

Copyright

No. of Copies

1

Strategic Cost Management

Hansen, Don R.

2019

5

2

Cost Accounting & Control

De Leon, Norma D. et.al.

2019

3

3

Strategic Cost Management

Cabrera, Ma. Elenita et.al.

2019

5

4

Basics of Cost Accounting and Control

Frias, Solita A.

2017

6

5

Cost Accounting

Guerro, Pedro P.

2010

1

6

Price and Product-Mix Decisions Under Different Cost Systems                                                      

Plank, Philipp

2018

eBook

ENTP EL 2 - Export Marketing

No.

Title of the Book

Author

Copyright

No. of Copies

1

Services Marketing: ERA of Engagement

Garcia, Leonardo Jr. R et.al…

2017

5

2

Principles of Marketing

Kotler, Philip et.al

2016

4

3

Service Marketing

Fisk, Raymund P. et.al

2014

1

4

Integrated Marketing Communications

Chitty, William C. et.al

2012

1

5

International Marketing and Export Management   

Albaum, Gerald

2016

eBook

6

International Marketing and Export Management   

Albaum, Gerald, Duerr, Edwin & Strandskov, Jesper

2005

eBook

ENTP ST 2 - Tourism Business

No.

Title of the Book

Author

Copyright

No. of Copies

1

Strategic Management for Hospitality and Tourism

Okumus, Fevzi

2020

1

2

Hospitality and Tourism Management: Trends, Challenge and Innovations

Society Publication

2018

1

3

Successful Tourism Marketing

Kumar, Chandan

2017

1

4

Tourism Administration

Rana, Varinder

2016

1

5

New facets of Tourism Management

Rana, Varinder

2016

1

6

Tourism Education & Research Principles & Practices

Singh, Percy K.

2015

1

7

Tourism: The Business of Hospitality and Travel   

Cook, Roy A., Hsu, Cathy H.C. & Taylor, Lorraine L.

2018

eBook

8

The Business of Tourism                                          

Holloway, J Christopher & Humphreys, Claire

2016

eBook

THIRD YEAR - FIRST SEMESTER

ENTP 107 - Financial Management (Financial Analysis for Decision Making)

No.

Title of the Book

Author

Copyright

No. of Copies

1

Essentials of Financial Management

Brigham, Eugene F. et.al

2019

5

2

Simplified Approach to Financial Management (Theories & Practices)

Bautista, Precila R.d

2018

5

3

Personal Financial Management Text and Cases

Flores, Marivic Francisco

2018

5

4

Fundamentals & Applications of Financial Management

Salvador, Samuel M. et.al

2016

5

5

The Authority Guide to Financial Forecasting for SMES

Simon, Thompson

2016

1

6

Fundamentals of Financial Management              

Brigham, Eugene F. & Houston, Joel F.

2019

eBook

7

Financial Management: Theory and Practice       

Brigham, Eugene F. & Ehrhardt, Michael C.

2017

eBook

ENTP 108 - Programs and Policies on Enterprise Development

No.

Title of the Book

Author

Copyright

No. of Copies

1

Entrepreneurship: Starting an Enterprise Having an Innovation Mindset

Go, Josiah et.al…

2018

9

2

Business Policy and Strategy

Ilano, A.B

2017

1

3

Business Policy and Strategy

Zarate, Cynthia A.

2016

2

4

Business Policy and Strategy

Zarate, Cynthia A.

2011

2

5

Circular Economy and Sustainable Development Enterprises                                                               

Mao, Jiansu et.al…

2016

eBook

ENTP EL 3 - Direct Marketing

No.

Title of the Book

Author

Copyright

No. of Copies

1

Principles and Practices in Marketing in the Philippine Setting

Go, Josiah et.al…

5

2

Services Marketing: ERA of Engagement

Garcia, Leonardo Jr. R, et.al…

2017

4

3

Principles of Marketing

 

2017

1

4

Principles of Marketing

Kotler, Philip et.al

2016

4

5

User-Friendly Marketing Research

Roberto, Ned

2016

5

6

Marketing Direct                                             

Rioche, Herve

2010

eBook

7

Response: The Complete Guide to Profitable Direct Marketing                                                  

Geller, Lois K.

2002

eBook

ENTP ST 3 - Hospitality

No.

Title of the Book

Author

Copyright

No. of Copies

1

Strategic Management for Hospitality and Tourism

Okumus, Fevzi

2020

1

2

Handbook of Hospitality Industry and Tourism

Brando, Janice

2019

1

3

Tourism and Hospitality Management

Lodi,Parashuram

2018

2

4

Contemporary Tourism And Hospitality Management

Pant, Anoop

2018

1

5

Critical Analysis of Hospitality And Tourism Industry

Choudhary,Arvind

2018

1

6

Hospitality & Tourism Marketing Management

Chaudhuri, Narinder

2018

1

7

Basics For Hospitality Professionals & Tourism Mgt.

Sharma,B.R

2018

1

8

Hospitality and Tourism Management: Trends, Challenge and Innovations

Society Publication

2018

1

9

Quality Management in Hospitality Industry

Morgan, Elizabeth

2018

1

10

Best Practices in Hospitality and Tourism Marketing Management                                                       

Cerro, Ana Maria C., Mogollon, Jose Manuel H. & Fernandez, Jose Antonio F.

2019

eBook

THIRD YEAR - SECOND SEMESTER

ENTP 109 - Social Entrepreneurship

No.

Title of the Book

Author

Copyright

No. of Copies

1

Women Empowerment Through Entrepreneurship

Bello, Margaret F.

2019

1

2

The Happy Entrepreneur

Roberto, Ardy

2018

5

3

Influencer: Building your Personal Brand in the Age of Social Media

Hennessy, Brittany

2018

2

4

Entrepreneurship

3G-Elearning

2018

1

5

Understanding Social Media and Entrepreneurship: The Business of Hashtags, Likes, Tweets and Stories                                     

Schjoedt, Leon, Brannback, Malin E. & Carsrud, Alan L.

2020

eBook

6

Social Innovation and Social Entreprenuership: Fundamentals, Concepts, and Tools                    

Portales, Luis

2019

eBook

7

Knowledge-based Social Entreprenuership: Understanding Knowledge Economy, Innovation, and the Future of Social Entrepreneurship           

Kabir, Mitt Nowshade

2018

eBook

8

Social Entreprenuership and Sustainable Business Models                                                                 

Agrawal, Anirudh & Kumar, Payal

2018

eBook

ENTP 110 - Business Law and Taxation

No.

Title of the Book

Author

Copyright

No. of Copies

1

Laws on sales Made Easy

De Belen, Rustico

2019

5

2

Obligation  and Contracts Laws, Principles and Jurisprudence

Domingo, Andrix D.

2018

5

3

Income Taxation Laws , Principles and Application

Banggawan , Rex B.

2017

5

4

The Law on Transfer and Business Taxation

De Leon, Hector S.

2016

2

5

Business and Transfer Taxation laws, Principles and Applications

Banggawan , Rex B.

2015

5

6

Dynamic Business Law: Essentials                      

Kubasek, Nancy et. al

2016

eBook

7

Business Law and the Regulation of Business       

Mann, Richard A. & Roberts, Barry S.

2017

eBook

ENTP 111 - Business Plan Preparation

No.

Title of the Book

Author

Copyright

No. of Copies

1

Business Plan

Flores , Marivic Francisco

2017

2

2

In Depth : A Guide to Successful Business Planning

Acierto , Marife-Agustin et.al…

2017

2

3

Entrepreneurship Development & Plannings

3G-Elearning

2017

1

4

Seed Money

Cervantes, Christopher G.

2015

4

5

How to Speak Money

Lancaster, John

2014

1

6

Preparing Effective Business Plans: An Entrepreneurial Approach                                   

Barringer, Bruce R.

2014

eBook

7

The Marketing Plan: How to Prepare and Implement It                                                           

W.M., Luther

2011

eBook

ENTP ST 4 - Events Management

No.

Title of the Book

Author

Copyright

No. of Copies

1

Events Management Services: Advanced

3G-Elearning

2019

1

2

Business Events

Davidson, Rob

2019

1

3

Principles of Festival Management

Newbold, Chris et. al ...

2019

1

4

3G Handy Guide: Catering Management

3G-Elearning

2019

1

5

Event Management

Blundetto, Emily

2017

2

6

Event Management for Tourism, Sports, Business and Mice: A Philippine Perspective

Disimulacion, Maria Arlene T.

2016

5

7

Events Management

Romer, Eloisa A.

2015

4

8

Managing and Developing Communities, Festivals and Events                                                             

Jepson, Allan & Clarke, Alan

2016

eBook

9

The Business of Events Management                       

Beech, John, Kaiser, Sebastian & Kaspar, Robert (editors)

2014

eBook

FOURTH YEAR - FIRST SEMESTER

ENTP 112 - Innovation Management

No.

Title of the Book

Author

Copyright

No. of Copies

1

Entrepreneurship: Starting an Enterprise Having an Innovation Mindset

Go, Josiah et.al…

2018

9

2

Hospitality and Tourism Management: Trends, Challenge and Innovations

Raga, Jennifer

2018

1

3

Empowerment Technologies: Innovative Training Works, Inc.

 

2016

1

4

Globalization & Entrepreneurship

Scott

2015

1

5

Innovation Management and New Product Development                                                        

Trott, Paul

2017

eBook

6

Sustainable Innovation: Trends in Marketing and Management                                                    

Pivot, Palgrave

2020

eBook

7

Managing Innovation in a Global and Digital World: Meeting Societal Challenges and Enhancing Competitiveness                                             

Tiwari, Rajnish & Buse, Stephan

2020

eBook

ENTP 113 - Market Research and Consumer Behavior

No.

Title of the Book

Author

Copyright

No. of Copies

1

User-Friendly Marketing Research (4th ed.)

Roberto, Ned

2016

5

2

Marketing Research

Serrano , Angelina Ong C. et.al…

2016

5

3

Consumer Behavior

Babin, Barry et.al

2016

1

4

Methods of Research in Business Education

Flores , Marivic Francisco

2016

3

5

Basic Statistic For Research

DeBelen, Rustico T.

2015

1

6

Consumer Behavior : A Practical Approach to Consumer Understanding

Pereda, Pedrito R. et.al…

2015

5

7

Information Technology and Marketing Management

Pimple, Manos

2015

1

8

Qualitative Marketing Research: Understanding Consumer Behavior                                            

Maison, Dominika

2019

eBook

9

Handbook of Marketing Scales: Multi-Item Measures for Marketing and Consumer Behavior Research                                                             

Bearden, William O., Netemeyer, Richard G. & Haws, Kelly L.

2011

eBook

ENTP 114 - Business Plan Implementation 1

No.

Title of the Book

Author

Copyright

No. of Copies

1

Business Plan

Flores , Marivic Francisco

2017

2

2

In Depth : A Guide to Successful Business Planning

Acierto , Marife-Agustin et.al…

2017

2

3

How to Speak Money

Lancaster, John

2014

1

4

Implementing Integrated Business Planning: A Guide Exemplified with Process Context and SAP IBP Use Cases                                                    

Kepczynski, Robert et.al…

2019

eBook

5

SAP Integrated Business Planning: Functionality and Implementation                                               

Markin, Sandy & Sinha, Amit

2018

eBook

FOURTH YEAR - SECOND SEMESTER

ENTP 115 - Business Plan Implementation 2

No.

Title of the Book

Author

Copyright

No. of Copies

1

Business Plan

Flores , Marivic Francisco

2017

2

2

In Depth : A Guide to Successful Business Planning

Acierto , Marife-Agustin et.al…

2017

2

3

Seed Money

Cervantes, Christopher G.

2015

4

4

The Marketing Plan: How to Prepare and Implement It                                                            

Luther, William M.

2011

eBook

5

Brilliant Strategy for Business: How to Plan, Implement and Evaluate Strategy at any Level of Management                                                      

Dalton, Chris

2016

eBook


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